Campaign Management Friday Forum
The best marketing campaigns don't happen by chance.
They're built on the right strategy, executed with precision, and measured against business outcomes—not just marketing metrics.
This special Friday Forum brings together three experienced marketing leaders to share proven frameworks for building campaigns that generate real pipeline and measurable revenue.
Whether you're leading demand generation, marketing operations, or campaign strategy, you'll leave with practical ideas you can put into action immediately.
Why Attend?
Spend one morning learning from experienced marketing leaders as they break down the essential building blocks of successful campaign management—from defining your Ideal Customer Profile to measuring campaign impact across the revenue pipeline.
Every session is designed to deliver actionable strategies—not just theory.
Event Details
Date: Friday, June 12
Time: 11:30 AM ET
Format: Live Friday Forum
Sessions: 3 Expert-Led Sessions
Registration: Free
Featured Speakers
Your ICP Is the Strategy: Using AI to Create Campaigns That Actually Connect
Learn how AI can help marketers build stronger Ideal Customer Profiles that improve campaign targeting, messaging, and channel selection.
Speaker: Karlyn Ankrom, CEO, Oh Snap! Social
From Dumpster Fire to Dialed In
Discover practical approaches to improving campaign execution, team collaboration, and marketing workflows for better results.
Speaker: Richard Blatcher, Director of Industry GTM, Wrike
From Campaigns to Revenue: How to Build, Track, and Prove What Actually Drives Pipeline
Learn how to measure marketing success using revenue-focused campaign management and pipeline reporting.
Speaker: Janet Ballonoff, Founder, Marketing Strategy Solutions
Ready to Build Better Campaigns?
Join three industry experts for a practical Friday Forum packed with actionable ideas, proven frameworks, and strategies you can apply to your next campaign.
